Offers invited in the region of £5000 – £6000
Established 3 years and thriving, The Moochy Pooch is looking for new ownership. If you’re seeking an accelerated way into professional dog walking, with reliable earnings from day 1 and a charming pack of pooches, this might be just the opportunity for you.
Finances:
- Accounts available (21/22, 22/23 and 23/24 underway)
- Turnover £23000
- Average income currently between £420 – £580 per week, working from 10am to 3pm each day, generating around £2000 per month
- 18 regular weekly dogs with around 40 more registered
- Low operating costs; essentials are approx. £30 per month plus fuel (currently around 800 miles per month)
- New enquiries every week, despite little to no marketing activity
- Plenty of scope to increase earnings
What’s included in the sale?
Everything associated with The Moochy Pooch brand
That’s;
- The Moochy Pooch website – we’ll transfer the moochypooch.co.uk domain into your name and, if you would like me to, I’ll help to edit the written content on the website and personalise it for you.
- The Moochy Pooch email address
- Logo and digital graphics
- Facebook page
- Instagram account
- Google My Business page
- Nextdoor page
- Preloved branded clothing; 2x T-shirts (M) and 2x vest tops (M), 3x hoodies (S) and an all weather winter coat (L).
- A set of business cards printed with your name on them
Equipment for working as a dog walker
- Double dog crate
- Car dividers, seat belt clips and waterproof dog hammock
- Leads and longlines
- A Barking Bag
- Canine First Aid Kit
- Towels
- Water bowls, toys, etc.,
- A Pawfit GPS dog tracker
Personal introduction to my customer base
I’ve been fortunate to have a wonderful pack of dogs and humans to work for. I’ll introduce you both via email and in person so that they all know the new face of The Moochy Pooch.
A week of my time
To use as you see fit, depending what you need.
It could be:
- A week doing the job together, where I share as much knowledge and experience as possible, so that you’re completely confident to hit the ground running. This is where you’ll have the opportunity for face-to-face introductions with The Moochy Pooch people.
- Undertaking edits on the website or giving a brief introduction to its content management system (WordPress).
- A tour of the back office systems and admin.
Essentially you have a dedicated week of my time to use as you will. After that The Moochy Pooch will be in your hands.
Back office administrative documents and systems
From Registration Forms, to Joining Instructions and Bookkeeping, I’ll supply you with all the documentation you need to run The Moochy Pooch on a daily basis.
What’s not included?
- A car or van – You’ll need your own suitable vehicle
- The existing phone number – We’ll add your phone number to all comms
- Website hosting – £11.95 per month. (Domain renewal in October 2024)
- Business Insurance – You’ll need to secure your own insurance. It’s easy and inexpensive at around £7 per month.
(You’ll also need to arrange a DBS check as you’ll be holding keys and entering people’s homes, and undertake a Dog 1st Aid Course.)
Why buy rather than start your own business?
Buying enables you to generate a reliable income from Day 1
From deciding to become a professional dog walker to earning a living that’s comparable to employment takes time. For me, it was around 18 months; first it’s all the marketing and set-up, then you get your first bookings, and from there a steady climb to financial security. In buying an existing business you have a higher initial outlay but you’re earning a decent living income every week from the very beginning.
Client introductions
Normally, if you’re starting a new business, you create all the marketing media and then wait for the phone to start ringing. Also, as a new dog walker you have the added stress of not knowing the dogs, which creates a very steep learning curve. Buy The Moochy Pooch and I’ll introduce you to my clients and their dogs. As long as they have confidence in you, they’ll carry on booking as they always have. You’ll benefit from my experience of which groups work well together and all their quirky little traits. It’s a win-win for them and you. Or maybe even a win-win-win-win for you, the owners, their dogs and me too!!
Skip all the background admin
To run a business you’ll need some paperwork. And fortunately I’ve done it for you. You’ll have welcome emails, new customer registration forms, digital graphics files, invoice templates, spreadsheets for bookkeeping, a photo library and whatever else you might find useful.
An established brand, social media channels and website
The Moochy Pooch has been going for more than 3 years now and has traction. Search Engine Optimisation takes into account how long a website has been up and running, and how many other sites link to it. There’s plenty of scope for improvement but you’ll have a strong and established foundation to leap from, which will enhance and facilitate any marketing activity you undertake.
Learn from someone else’s mistakes
When I first became a dog walker I made an awful lot of mistakes, some of which were incredibly stressful, tiring, expensive and, at times, unsafe. Over the past three years I’ve smoothed out operations and created a business model that works, which makes it possible to relax and simply enjoy walking dogs. In buying The Moochy Pooch, you’ll have the opportunity to learn from my mistakes and shortcut some of the hardship. I’m not saying it’ll all be easy, but hopefully much easier.
Why am I moving on?
It struck me that you might like to know why I’m selling my beautiful business. Well, I started it as we were coming out of the pandemic and I was struggling badly with my mental health. My mum advised me to do something I could do on my worst day and, hey presto, The Moochy Pooch was born. Over the past three years, being outside with nature, keeping active and enjoying the healing presence of dogs has enabled me to rediscover my confidence, build resilience and ultimately thrive. Now I’m ready to leap into the pursuit of other dreams, dreams that will more than likely take me away from the Midlands. Hence why I’d like to see The Moochy Pooch and all its dogs and owners in safe hands before I go.